NEWBURGH, IN – The Shyne Agency today announced the launch of www.iShyne.com, an informative website devoted to educating current and potential clients about their experience, capabilities and partners. With picturesque scenes representative of the outdoor lifestyle, iShyne.com serves as a basic overview of the agency and provides insight into what brands can expect from this personable and simplistic agency.

AUSTIN, TX – No this has nothing to do will taking shares to the market, but everything to do with intense deer hunting. Buckscore’s professional deer biologist, Jeremy Flinn, is taking a stand against outrageous land prices and typical “climb and shoot” hunting shows and dedicating the entire hunting season to the “Average Guy.”

Strategic Acquisition Adds Digital Marketing To Brand Builder’s Suite of Services
Austin, Texas – Outdoor brand-building company NBFog recently added to their portfolio of outdoor companies with the strategic acquisition of Outdoor Media Services, a dedicated digital marketing company committed to integrated business solutions in the outdoor category, including traffic generation, social media strategy, online advertising and conversion optimization services. The deal complements NBFog’s efforts to deliver superior brand-building strategies to the company’s clients through new and emerging technologies. The Outdoor Media Services division will roll under NBFog’s in-house agency, the Shyne Agency of Newburgh, Indiana, under the leadership of Greg Meunier.

AUSTIN, TX – NBFog, a multi-discipline company focusing primarily on brand building for the outdoor industry, announced that it has acquired Blue Lake Outdoor Group, an outdoor management and consulting firm. “Over the past 5 years I have had the pleasure of working with Glen, I can tell you there is not a better sales and distribution expert in the outdoor industry,” said Randy Russell, Chief Financial Officer and Chief Operating Officer for NBFog. “The addition of Blue Lake Outdoors to our team of companies and services allows us to deliver the best sales and distribution service to our clients in the industry.”

NBFog Goes Back to SHOT Show in Las Vegas Where It All Began One Year Ago
AUSTIN, Texas – It’s been a very busy year for NBFog Inc., brand-building specialists for the Outdoor Lifestyle industry. Last January at the 2010 SHOT Show in Las Vegas, the seasoned executive management team launched a licensing, distribution, brand building marketing agency to help Outdoor Lifestyle companies better reach the $1 trillion outdoor marketplace.
Since then, NBFog has successfully secured more than a dozen premiere partners and clients; completed a bridge loan investment; became the agency of record for several outdoor lifestyle companies; nabbed lead biologists Jeremy and Emily Flinn; created the Buckscore Wildlife Management Division; got the attention of an award-winning outdoor writer and TV host; and added another avid outdoorsman and proven businessman to its board of directors.
“NBFog specializes in finding Outdoor Lifestyle companies, or individuals that need licensing, distribution or brand building assistance. The Outdoor Lifestyle industry is a $1 trillion marketplace and hunters are a huge part of that market,” said Randy Russell, COO and CFO. “We feel that our team of seasoned professionals can develop and implement strategic plans to take our clients’ products and services to the next level of success.”

AUSTIN, TX – NBFog, Inc, a brand building organization and parent company of Buckscore™, a software program used to estimate antler size from photographs, is pleased to announce the recent endorsement by outdoor legend Jim Shockey. Jim is an award winning outdoor writer, wildlife photographer/videographer, wilderness guide and outfitter. Through the new alliance, the internationally known, world record holding outdoorsman will be promoting Buckscore™ software through his “Jim Shockey’s Hunting Adventures” television show aired on the Outdoor Channel and Wild TV Hunting and Fishing Channel, his website and the Jim Shockey Professionals club.

MISSOULA, Mont.—The Rocky Mountain Elk Foundation has announced a new alliance with NBFog Inc., a company that specializes in building outdoor brands. NBFog will help the nonprofit conservation organization with licensing agreements, sponsorship management and other marketing support.

Overland Park, KS. - Bushnell Outdoor Products is now offering consumers a way to measure the "on-the-hoof" Boone & Crocket score of the bucks taken with the Bushnell Trophy Cam Trail Camera.
Working with BuckscoreTM, an educational and data collection tool for biologists and deer hunters, Bushnell is including a coupon for a free Buckscore Lite software program from Buckscore.com in select models of the Trophy Cam.

Austin, TX – Buckscore continues to develop new and innovative wildlife management software that will help hunters know more about their herd and property. Knowing the power of TV, they looked to find the right home for a marketing campaign to reach out to their target audience. The answer came when Buckscore met with executives of the Pursuit Channel.

AUSTIN, TX – NBFog, Inc, a brand building organization and parent company of Buckscore™, a software program used to estimate antler size from photographs, is proud to announce the launch of Buckscore.com and the first ever science-based system to estimate antler size from a digital photograph.

La Grange, KY – Registered wildlife biologist, Emily Flinn, is proud to announce the development of Buckscore Wildlife Management a divison of NBFOG, Inc.
Buckscore Wildlife Management is a science-based, wildlife and habitat management company assisting landowners, lease holders and hunt clubs in reaching their hunting, habitat and wildlife management objectives.

AUSTIN, TX - NBFog, Inc. would like to announce the newest edition to their team, Emily Flinn, is a wildlife biologist and will be part of their Buckscore™ division.

AUSTIN, Texas –NBFog Inc., brand specialists for the Outdoor Lifestyle industry, have created a licensing agreement with Mississippi State University to market BuckScoreTM 2-D to 3-D antler size estimation software to educators, scientists and hunters to more accurately score the antlers of white-tailed deer.

Austin, TX --(AmmoLand.com)- Foxy Huntress LLC, the premier maker of hunting and outdoor apparel for women, announces it has entered into an agreement that places all day-to-day operations of the company under the direction of a new management team, effective immediately.

AUSTIN, TX – NBFog, a multi-discipline company focusing primarily on brand building for the outdoor industry, was recently named agency of record by Final Approach. Final Approach is headquartered in Overland Park, KS. Final Approach produces a complete line of waterfowl gear. Their products are developed by waterfowlers for waterfowlers.

AUSTIN, TX – NBFog, a multi-discipline company focusing primarily on brand building for the outdoor industry, has been named agency of record by Strike King Lure Company. Strike King, headquartered in Collierville, TN, is the #1 spinnerbait company in the world.