Sammie Knight - Chief Marketing Officer | Founder

A lifetime outdoorsman, Sammie has spent the past 15 years in the Outdoor Lifestyle industry. In early 1996 Sammie became a member of the Haas Outdoors team. Haas Outdoors is the home of the MOSSY OAK® outdoor brand. Sammie began his career at Mossy Oak as the Vice President of Licensing and Marketing. Sammie finished his successful tenure with Haas Outdoors serving as the Executive Vice President of Licensing and Sales, leading and building the company's brand royalty business to record levels in the company's twenty four year history. In the industry, Sammie and his team are widely recognized for their contribution in growing Mossy Oak's licensing revenues by several thousand percent. ;Sammie also provided executive leadership in business development and revenue growth of several Mossy Oak ventures including Mossy Oak Bio Logics, Axis Media, and Mossy Oak Properties.

Sammie left Haas Outdoors in 2005 to found a successful international consulting practice focused on the emerging markets in China and the Asian rim. His expertise in the international markets soon brought clients across Asia where he assisted them with various areas of sales, marketing and supply chain operations. Additionally, Sammie acquired and expanded an Oxford Mississippi based real estate company. During the past 4 years Sammie's unique style and skills have produced unprecedented growth for his real estate firm guiding it from the sixth ranked agency in the market to the number one agency in the market, increasing sales four hundred percent in 4 years, despite a difficult and challenging real estate market. Sammie is also a principal owner a property management company as well as a land and timber agency that is a participating member with Cabela's Trophy Properties.